Highlights & Achievements

Experienced in driving top and bottom-line growth

•  c.460% turnover growth to +£15m at ODD

• c.580% fee growth to +£8m at ODD

• +10% profit margins vs IPA averages at ODD

• Delivered record fee revenue year as ODD MD/COO

• Negotiated 3 x multi-year +£2m annual retainer fees

• Launched Account Growth Plans & incentives - sparking record organic growth

• Led client governance & contract management - securing multiple relationship & scope extensions at ODD

• Defined new biz strategy, targets & GTM plans

Passionate about creating progressive, energised, high-performing teams and businesses

• Mentor of diverse next-gen talent at Brixton Finishing School

• Strategic lead for culture at ODD & House 337

• Launched employee-led networks focussed on building inclusive, sustainable and engaging cultures at ODD & House 337

• Outperformed the IPA Census for DEI at ODD

• Cultural initiatives helped drive a +43pt increase in employee NPS in 1st year of House 337

• Led the annual IPA Strategic Development Plans & talent growth CPD activity at ODD

• Head-hunted and on-boarded senior transformational hires at ODD

They say, "the only constant is change" & I’ve navigated many a curve-ball

• Key member of ODD leadership team who sold to Next 15

• Launch team for NYC & SYD satellite offices for ODD

• Developed a COVID resilience plan to protect people and profit

• Led the COVID bounceback - delivering record growth & revenues

• Led 2 x office moves and post COVID hybrid working at ODD & House 337

• Facilitated the ODD merger with Engine - successfully transitioning all existing clients and talent into the new business

• Launch team for House 337 - setting the foundations for growth